Creating Engaging Visual Content for Your Business

Overview

What do you do if you need to create social media content, but you’re not a graphic designer and hiring one isn’t a cost-effective option for your small business?

Let us show you how you can do it yourself with our course Creating Engaging Visual Content for your Business Social Media Posts.

When you register, your tutor will contact you to schedule one-to-one time to work together via webinar. You’ll share a screen using one of a number of platforms (e.g. Skype or Zoom). Plus, you’ll have access to information via our online resources to help you along the way.

This hands-on workshop will introduce you to a variety of free and easy-to-use tools to help you craft visually appealing posts for your personal or business Facebook page. Even without an artistic background, we’ll show you how to create social media content that’s engaging and supports your brand message.

Topics we’ll cover

• Finding inspiration for your post content
• Accessing and using free graphic design software/content creation tools
• Understanding copyright and permissions (photos not to use)
• Sourcing good photos and graphics (there are free options!)
• Learning practical skills to make eye-catching content
• Understanding recommended image sizes

You can review the full curriculum below for more details.

Note: While this workshop focuses primarily on creating graphics for Facebook, you can easily put the design skills and tools to use for other social media platforms.